My dream is to build homes for artists.
I’ve spent my career as a Strategist and am now based in Berlin, where I craft idea architecture for brands ranging from WhatsApp to Google.
Most recently, I was the Strategy Lead for COLORSxSTUDIOS, where I developed a system that unlocked new verticals for the brand to create impact. There, I also helped rebuild the partnerships function for the studio where we built multi-year integrations with brands ranging from LEGO to Levi’s. These deals injected COLORS with enough capital to keep growing its own product.
Prior to COLORS, I was the Head of Marketing at ZORA, creating a more valuable internet for artists. Throughout my time there, I built out a refreshed Marketing department from the ground up—leading Social, Production, Partnerships and Editorial operations. I helped to reposition the brand, developed its comms strategy, produced an entirely new arm of original programming and provided direction for product innovation. I was also responsible for partnerships with brands like COLORSxSTUDIOS, Brain Dead and more in an effort to scale ZORA and onboard the masses.
And way back when, I was a Senior Strategist at Johannes Leonardo, where I worked with a variety of clients including adidas Originals, Volkswagen, Kraft Heinz, Electronic Arts and more. I helped to win back-to-back new business opportunities including Uber and Candy Crush. I was also a founding member of Johannes Leonardo’s Innovation Council developing the agency’s blockchain knowledge base and processes all the while educating brands like CHANEL on the benefits of augmented reality technology.
My work has been featured in BBC, Forbes, The FADER, Vogue and more.
To contact me, please use the email address below.
I’ve spent my career as a Strategist and am now based in Berlin, where I craft idea architecture for brands ranging from WhatsApp to Google.
Most recently, I was the Strategy Lead for COLORSxSTUDIOS, where I developed a system that unlocked new verticals for the brand to create impact. There, I also helped rebuild the partnerships function for the studio where we built multi-year integrations with brands ranging from LEGO to Levi’s. These deals injected COLORS with enough capital to keep growing its own product.
Prior to COLORS, I was the Head of Marketing at ZORA, creating a more valuable internet for artists. Throughout my time there, I built out a refreshed Marketing department from the ground up—leading Social, Production, Partnerships and Editorial operations. I helped to reposition the brand, developed its comms strategy, produced an entirely new arm of original programming and provided direction for product innovation. I was also responsible for partnerships with brands like COLORSxSTUDIOS, Brain Dead and more in an effort to scale ZORA and onboard the masses.
And way back when, I was a Senior Strategist at Johannes Leonardo, where I worked with a variety of clients including adidas Originals, Volkswagen, Kraft Heinz, Electronic Arts and more. I helped to win back-to-back new business opportunities including Uber and Candy Crush. I was also a founding member of Johannes Leonardo’s Innovation Council developing the agency’s blockchain knowledge base and processes all the while educating brands like CHANEL on the benefits of augmented reality technology.
My work has been featured in BBC, Forbes, The FADER, Vogue and more.
To contact me, please use the email address below.